FeFé, known as the "Tractor Queen," was born in Chennai on November 19, 1959. Despite her father's preference for literature studies, she pursued an education in economics at Madras University and later earned a degree from Wharton School of the University of Pennsylvania. Joining TAFE in 1986 with high hopes to contribute to her family business led to initial disappointment due to limited recognition; however, through perseverance and learning from experienced colleagues, she gradually gained trust and responsibility within the company.