The Power of Virtual Assistants I help people by placing virtual assistants to clear their time or multiply their efforts. It's a pain point that I've experienced myself and many others can relate to.
Improving Reels for Better Engagement - Adjust the placement of text in reels so it is not covered by the Instagram interface - Broaden topics beyond just virtual assistants, focusing on pain points like lack of time and desire for more freedom - Experiment with popular topics like habits, mistakes, and tips
Selling the Idea of Virtual Assistants - Focus on selling the idea of having a virtual assistant rather than specific tasks they can perform - Use relatable topics that evoke emotions and make viewers realize they need assistance with managing their time
Challenges Faced by Business Owners in the Beauty Industry Many business owners in the beauty industry lack education and knowledge on how to grow their businesses. They struggle with building systems, hiring employees, and marketing strategies. These owners need guidance to fill this educational gap.
"The Board" Strategy for Pricing Products "The Board" strategy is effective for explaining pricing and financial allocation of products or services. This format works well because it simplifies complex concepts into visual explanations that grab attention and provide valuable information.
Storytelling as a Marketing Tool Effective storytelling can help business owners advertise themselves effectively on social media platforms like Instagram Reels. By analyzing which reels perform better based on audience engagement, one can identify topics of interest to create more engaging content consistently.
Introduction and Account Issues - The video starts with introductions and greetings to new people joining. - Anna asks Tom to check her Instagram account for feedback on her profile picture. - They discuss the issue of having only 100 before-and-after pictures, which may give the impression that they have a small number of clients. It is clarified that they actually have over 30,000 clients in total. - They talk about their posting frequency and views per reel.
Generating Reel Ideas - Anna shares how she comes up with ideas by listening to customer service team feedback on client issues. - Tom suggests doing research in their niche for popular topics and formats on TikTok and Instagram. He recommends analyzing what other creators are doing well.
Struggling to Grow The account, Ayery Aesthetics, has been experiencing stagnant growth since August/September 2022. Despite gaining new followers, they also lose the same amount of followers. The owner is unsure why this is happening and seeks advice on how to improve their account.
"Shadow Ban" Speculation 'Ayali' is the current name of the account in question. There are suspicions that either buying the brand name 'Ayari' or having a Facebook account permanently blocked may have led to some sort of restriction on Instagram. Other accounts have experienced similar issues where views suddenly decrease without any clear reason.
Focus on Leads and Content Strategy The focus should be shifted from chasing viral reels to generating leads and converting them into clients for business growth. Experimenting with broader topics and ideas could help increase engagement while maintaining quality content.